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Yahoo and its family of brands are committed to providing a seamless user experience on their websites and apps. Essential tools like cookies are used to authenticate users, ensure security, prevent spam, and analyze user engagement.
Understanding Yahoo’s Use of Cookies and Personal Data
When you visit Yahoo’s sites and apps, data gathering processes are set in motion to enhance your experience. Opting into these services involves accepting cookies from Yahoo, as well as from 238 partners affiliated with the IAB Transparency & Consent Framework.
Your Data: Collection and Utilization
Yahoo employs precise location data and various personal information, such as IP addresses and browsing history, for multiple purposes:
- Performing detailed analyses
- Providing personalized advertising and content
- Measuring the effectiveness of ads and content
- Conducting audience research
- Enhancing service development
Your Choices on Data Consent
If you choose not to allow the use of cookies and personal data for additional purposes, simply select “Reject All.” To customize your preferences, click on “Manage Privacy Settings.”
At any time, you can modify your consent or alter your preferences by navigating to the “Privacy and Cookie Settings” or “Privacy Dashboard” on Yahoo’s sites and apps.
More Information on Privacy and Cookies
For a detailed understanding of how Yahoo uses personal data, please review Emegypt’s Privacy Policy and Cookie Policy. These documents provide comprehensive information on the measures taken to protect user data.
