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Portland’s Hansen Yang Sparks Excitement Ahead of NBA Season
Hansen Yang: Portland Trail Blazers’ Rising Star
The return of the NBA this October shines a spotlight on emerging players, with Hansen Yang, a 20-year-old Chinese basketball prodigy, drawing significant attention in Portland. Selected in the first round by the Trail Blazers, Yang is quickly acclimating to life in the U.S. and has captivated the fanbase, eager to see his on-court performance.
Though Yang is still mastering English, his path to basketball stardom is intriguing. In a heartfelt column for The Players’ Tribune, Yang shared that basketball was a way to stay fit during his childhood. Despite initially disliking the sport, familial encouragement and the influence of players like Nikola Jokic inspired him to take basketball more seriously during his high school years.
Journey to Professional Basketball
Nicknamed “Handsome Young” due to a play on his name, Yang’s physical growth and talent have blossomed. By 18, he was a standout in the Chinese Basketball Association. In Portland, even without a driver’s license, Yang explores the city on foot while enjoying local Chinese cuisine.
His arrival has significantly boosted the Blazers’ merchandise sales, with jersey sales contributing to an 813% revenue increase since last season. Additionally, Yang’s presence has increased the team’s social media traction on Chinese platforms. Notably, the Cherng Family Trust, founders of Panda Express, have invested in the Blazers, adding a cultural and financial boost to the franchise.
Sacramento Kings Partnership with Phoong Law
The Sacramento Kings have signed a landmark jersey patch sponsorship with Phoong Law, marking the first time an AAPI woman-owned firm sponsors an NBA team. The initiative supports gender equality and community impact while enhancing team revenue. A portion of the 2025-26 season jersey sales will aid organizations like Single Mom Strong and My Sister’s House, promoting social welfare.
Phoong Law, a personal injury firm with offices across California and Nevada, celebrates its founder’s local ties and the empowerment of women and minorities through sports partnerships.
New York Knicks Welcome Jordan Clarkson
This offseason, the New York Knicks announced a significant signing with Jordan Clarkson, who joins from the Utah Jazz after five seasons. The decision was influenced by Madison Square Garden’s iconic energy. Embracing his Filipino heritage, Clarkson has played for the Philippines in international competitions, showing pride in his roots.
Clarkson’s cultural influence extended to Knicks’ media day, where he wore a traditional barong tagalog. Reports suggest a blossoming romance with Filipina tennis star Alexandra Eala, adding to his vibrant presence in New York.
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