Kim Kardashian’s Skims Launches The Ultimate Bush Entering the Merkin Market with Bold New Product
Kim Kardashian’s Skims has made a bold entry into the merkin market with the launch of its latest product, “The Ultimate Bush.” This innovative addition to the shapewear brand showcases faux pubic hair underwear designed to challenge traditional undergarment conventions.
The Launch of “The Ultimate Bush”
On a recent Tuesday, Skims announced its new line of micro thongs through a whimsical Instagram video reminiscent of a retro game show. Instead of standard trivia, the engaging content posed a cheeky question: “Does The Carpet Match The Drapes?” This creative approach effectively captured the attention of viewers, who were curious about the blurred visuals of the faux hair thongs.
Product Details
- Product Name: The Ultimate Bush
- Type: Faux hair micro thongs
- Price: $32
- Available Designs: 12 variations in different hair colors and textures
The thongs quickly became a topic of conversation on social media platforms. Many Instagram users expressed their astonishment at the product, with comments ranging from disbelief to humor. One user quipped, “I just googled the date to make sure it’s not April 1st.” Another added, “This’s wild. Kim really said ‘if you can’t grow it, wear it.’”
Market Response and Popularity
Despite mixed feelings about the concept, all available designs have reportedly sold out. The Skims website markets the thongs with the tagline, “With our daring new Faux Hair Panty, your carpet can be whatever color you want it to be.”
Kardashian herself shared her thoughts on this unconventional offering. In her Instagram story, she highlighted the playful nature of the merkin and described it as “insane.” This product follows previous successful launches, including faux nipple bras, demonstrating Skims’ commitment to pushing boundaries in the shapewear industry.
The Independent has sought further comments from Skims regarding the overwhelming response to “The Ultimate Bush.” As the brand continues to innovate, it remains to be seen what other daring products Skims will unveil in the future.
