Celia Imrie’s Unforgettable Moment Boosts The Celebrity Traitors Ratings to New High on BBC
Celia Imrie’s memorable moment on BBC’s The Celebrity Traitors has significantly elevated the show’s ratings. The renowned British actress, celebrated for her roles in Bridget Jones and Mamma Mia! Here We Go Again, delivered a surprise moment when she audibly passed gas during a challenge. This humorous incident left her fellow contestants, including Mark Bonnar, in fits of laughter.
Celia Imrie Boosts Celebrity Traitors Ratings
The comedic event unfolded when Imrie, acknowledging her nerves, apologized, saying, “I’m so sorry. It’s nerves, but I always own up.” This light-hearted moment contributed to an impressive viewership spike, bringing in 6.9 million viewers on Wednesday night. This is an increase of 900,000 viewers from the premiere episode just a week prior.
Ratings Summary
- Latest episode ratings: 6.9 million viewers
- Increase from premiere: 900,000 viewers
- Five-minute peak audience: 7.1 million
- Previous record: 7.4 million viewers (January)
While this week’s figures surpassed the show’s launch numbers, they did not beat the all-time high of 7.4 million set by The Traitors in January. However, the increasing ratings suggest that The Celebrity Traitors could potentially reach new heights as the season progresses.
Impact on BBC Programming
The show serves a vital role in the BBC’s programming strategy. It is used to promote a variety of other content, establishing itself as an essential viewing experience for audiences.
Produced by Studio Lambert, The Traitors has spawned three civilian seasons in the UK and was originally developed for RTL4 in the Netherlands. The unique format, known as De Verraders, has gained popularity and showcases the collaborative effort between IDTV and Posvideo alongside RTL Creative Unit.
The Celebrity Traitors stands out as a must-watch series, drawing together viewers and fostering a shared experience across the nation.
