Apple TV Subscribers Can Now Access MLS Playoff Matches Without MLS Season Pass
In a significant move for soccer fans, Apple TV subscribers can now watch all Major League Soccer (MLS) playoff matches without purchasing the separate MLS Season Pass. This change marks an important shift in streaming access for viewers.
MLS Playoff Matches Available to Apple TV Subscribers
The 2023 MLS playoff schedule commences on Wednesday, opening the doors for Apple TV users to enjoy the games. Previously, subscribers needed to pay an additional fee of $99 for the MLS Season Pass to view these matches. This adjustment aims to enhance viewership by eliminating the extra payment barrier.
Impact of Recent Streaming Deals
Recent developments in sports streaming have stirred discussions regarding the future of the MLS Season Pass. The announcement that Formula 1 will stream on Apple TV in the U.S. without an additional cost has led many to speculate that the MLS Season Pass may become obsolete. Currently, F1 fans will gain access to all F1TV Premium content at no added charge starting in 2026, a substantial shift compared to the existing costs associated with MLS.
Comparison of Streaming Models
Many casual soccer viewers have expressed reluctance to pay for an additional subscription on top of their existing Apple TV fees. As sports fans consider options, other streaming services, like Peacock, offer access to Premier League matches within their base subscription plans. This has raised questions about the sustainability of the MLS Season Pass model in its current form.
- MLS Season Pass: $99 annually
- F1TV Premium: $16.99 monthly
Financially, Apple invests approximately $250 million per year for worldwide MLS broadcast rights, while the company will spend around $150 million annually on F1 broadcast rights in the U.S. The substantial investment in both leagues raises questions about the future viability of separate subscription models.
Looking Ahead
As speculation grows, Apple has yet to make a definitive statement regarding the future of the MLS Season Pass. The company typically announces plans for MLS in February or March, providing a timeline for potential changes in its streaming strategy. Until then, the current arrangement paves the way for wider access to MLS playoff matches.
