Exploring the Economics of Being a Jays Fan: $1500 Tickets $10 Pop and a Thrilling Playoff Run
The excitement surrounding the Toronto Blue Jays is not just limited to the baseball diamond. The ongoing playoff run has sparked a wave of economic activity across Toronto, impacting local businesses significantly.
Boosting Local Economy Amidst Playoff Fever
In the heart of the city, sports shops, restaurants, and hotels are thriving due to the Jays’ playoff success. Troy Burtch, a senior manager at Great Lakes Brewery, noted the resurgence in team spirit has positively affected sales. He reported a 10% increase in beer sales this season compared to last October.
Ticket Prices and Fan Experience
As excitement builds for crucial games, ticket resale prices reflect that fervor. Recently, tickets for the decisive Game 7 against the Seattle Mariners were listed for over $1,500 on StubHub. In contrast, regular season tickets are more affordable, often dipping below $50.
Local resident Je Ho Cho managed to secure a ticket for $200 to Game 6, expressing his enthusiasm for the game and its electrifying atmosphere. To fully embrace the fan experience, he bought a team cap for approximately $50 and treated himself to a $10 soda at Rogers Centre.
Dining Choices Driven by Atmosphere
Victoria Tam, another fan, occasionally spent more than usual, dining out at a sushi restaurant before the game for around $90. Although her friend with season tickets covered the game ticket, she also indulged in $25 worth of snacks, highlighting how the celebratory mood influences spending habits.
Increased Hotel Occupancy
The playoff run has not only benefited local shops but has also catalyzed a surge in hotel bookings. Data from Destination Toronto indicates that on October 5, hotel occupancy jumped 22% compared to the same day in 2024, correlating with the Jays’ Game 2 against the New York Yankees.
Wider Economic Impact
- Increased Hotel Occupancy: 22% growth reported on October 5, 2025.
- Improved Brewery Sales: 10% increase compared to last October.
- Resale Ticket Prices: Average $1,500 for top seats.
Kelly Jackson, from Destination Toronto, emphasized that the Jays are truly Canada’s team, drawing fans from all over the country. This influx not only boosts hotel business but also supports restaurants and transport services. Michelle Silva from Toby’s Pub & Eatery noted a significant uptick in customers during game nights, particularly after victories, indicating the celebratory nature of attending these events.
The Toronto Blue Jays’ playoff journey has indeed created a buzz that resonates beyond the stadium, revitalizing the local economy and uniting fans in a shared thrilling experience.
