Grace Wales Bonner Takes the Helm as Hermès Menswear Creative Director

Hermès International has appointed Grace Wales Bonner as the new creative director for menswear. This announcement comes after the departure of Véronique Nichanian, who held the position for a remarkable 37 years.

Transition in Leadership at Hermès

Wales Bonner succeeds Nichanian, who announced her exit on October 16. As the longest-serving creative director in the brand’s history, she leaves behind a significant legacy. Hermès’ artistic director, Pierre-Alexis Dumas, expressed enthusiasm about Wales Bonner joining the team. He noted that her modern vision aligns with Hermès’ commitment to craftsmanship and culture.

Wales Bonner’s Vision for Hermès

Grace Wales Bonner conveyed her gratitude for this new role, stating, “Beginning this new chapter and joining such a lineage of artisans and creators is a dream for me.” This appointment is anticipated to infuse Hermès menswear with her unique blend of contemporary aesthetics and the brand’s heritage.

A Background in Cultural Fashion

Wales Bonner is celebrated for her decade-old namesake brand, which features a distinctive approach to tailoring. Her collections often showcase high-low tailoring, fusing formal attire with artistic flair. Known for her cerebral approach, she integrates elements of history and identity into her designs.

• Education: Graduated from Central Saint Martins in 2014.
• Early Recognition: Won the L’Oreal Professional Talent Award for her thesis collection “Afrique.”
• Debut Collection: Introduced her namesake label at the London menswear collections with “Ebonics,” receiving the British Fashion Award for Emerging Menswear Designer.
• Awards: Winner of the 2016 LVMH Young Designer Prize and a guest designer at Pitti Uomo in 2023.

Innovative Collaborations

In addition to her fashion work, Wales Bonner’s collaborations extend to notable brands like Adidas and Dior. Recently, she curated an exhibition for the Museum of Modern Art in New York, further establishing her as a prominent figure in the industry.

Looking Ahead

The transition to Wales Bonner as the creative director reflects expectations among luxury experts for a focus on internal talent rather than radical changes. As Hermès prepares to release its third-quarter financial results, the fashion community keenly anticipates Wales Bonner’s fresh perspective within this renowned luxury house.