Celsius Holdings Announces Q3 2025 Financial Results
Celsius Holdings, Inc., a leader in the beverage industry, reported its third-quarter financial results for 2025, showcasing substantial growth. The company’s revenue reached approximately $725.1 million, marking a remarkable increase of 173% compared to $265.7 million during the same quarter last year.
Celsius Holdings Q3 2025 Financial Results
Key drivers of this growth included the acquisitions of Alani Nu and Rockstar Energy, which occurred on April 1 and August 28, 2025, respectively. Additionally, the company benefited from overcoming the inventory optimization issues faced by its largest distributor in the previous year.
- Revenue Growth: $725.1 million in Q3 2025 vs. $265.7 million in Q3 2024.
- Alani Nu Sales: Reached a record $332 million in Q3 2025.
- CELSIUS Brand Growth: Increased by 44%, with a U.S. scanner growth rate of 13%.
- International Revenue: Rose to $23.1 million, a 24% increase from the previous year.
Profitability and Margins
Celsius also reported a gross profit of $372.3 million for Q3 2025. This is a significant rise from $122.2 million in the same period last year, resulting in a gross profit margin of 51.3%, up from 46.0% in Q3 2024. Factors contributing to this improvement included reduced promotional spending and favorable product mix.
Operational Expenses
On the operational front, selling, general, and administrative expenses for the quarter rose by 64% to $205.6 million, primarily due to investments in marketing initiatives. Adjusted expenses represented 26.2% of revenue.
Distribution Changes
A significant component of the operational changes included distributor termination costs of $246.7 million, as Celsius transitioned much of Alani Nu’s distribution to PepsiCo. This strategic move is expected to stabilize the company’s cash position in the long term.
Year-to-Date Performance
For the first nine months of 2025, Celsius achieved revenues of approximately $1.79 billion, up 75.3% from $1.02 billion year-over-year. Notably, Alani Nu contributed $633.2 million to this figure during the second and third quarters.
- Year-to-Date International Revenue: $70.6 million, a 30% increase from the previous year.
- Gross Profit for Nine Months: Increased to $925.5 million, with a margin of 51.6%.
Retail Performance and Market Share
Sales from Celsius Holdings’ brand portfolio, including CELSIUS, Alani Nu, and Rockstar Energy, saw a 31% increase in U.S. tracked channels. CELSIUS holds a 20.8% market share in the ready-to-drink energy category, while Alani Nu’s market share grew to 7.2%.
New Leadership Initiatives
In conjunction with its growth strategies, Celsius appointed new executives to bolster its leadership team. Rishi Daing became Chief Marketing Officer, Garrett Quigley was named President of Celsius International, and Ghire Shivprasad serves as Chief Human Resources Officer.
Celsius Holdings is committed to sustaining growth in the coming quarters, leveraging its broader portfolio and strategic partnerships. The company believes that innovation and consumer engagement will continue to propel its success moving forward.
