“Now You See Me: A Potential Sleeper Hit at the Box Office”

The box office is eagerly anticipating the release of “Now You See Me: Now You Don’t,” as it aims to become a sleeper hit. With a challenging start to the fall season, this sequel may hold the promise of revitalizing the cinema landscape.

October Box Office Challenges

October 2025 marked one of the worst months for the box office in nearly 30 years. The fall season has struggled significantly, leaving expectations low for upcoming films.

Upcoming Blockbusters

• Wicked: For Good
• Zootopia 2

These films are anticipated to improve box office performance in November

Potential for “Now You See Me: Now You Don’t”

Directed by Ruben Fleischer, this third installment of the “Now You See Me” franchise is set to release on November 14, 2025. Initial projections suggest it may earn between $12 million and $17 million domestically.

Competition and Expectations

It is projected to secure the second position behind Edgar Wright’s adaptation of “The Running Man,” which might open with at least $20 million.

While these numbers may seem modest, the franchise has historically thrived on international appeal rather than high domestic openings.

Franchise Success History

• “Now You See Me” (2013): Opened with $29.3 million and grossed $351.7 million worldwide.
• “Now You See Me 2” (2016): Debuted at $22.3 million, yielding $334.8 million globally.

Both previous films garnered a significant portion of their revenue from international markets, contributing to their overall success.

Returning Cast and New Faces

The film features a mix of returning and new talent:

• Returning Actors:
  • Jesse Eisenberg as J. Daniel Atlas
  • Woody Harrelson as Merritt McKinney
  • Dave Franco as Jack Wilder
  • Isla Fisher as Henley Reeves
  • Morgan Freeman as Thaddeus Bradley
• New Cast Members:
  • Dominic Sessa
  • Justice Smith
  • Ariana Greenblatt
  • Rosamund Pike

International Appeal

Historically, the “Now You See Me” films have found much of their success overseas. In fact, “Now You See Me” earned nearly two-thirds of its total revenue internationally, while “Now You See Me 2” achieved over 80% of its earnings from foreign markets.

Looking Ahead

If “Now You See Me: Now You Don’t” mirrors past performance trends, it could still succeed, particularly if it captures audience interest. Additionally, it could benefit from a favorable run during the Thanksgiving holiday.

In conclusion, while initial domestic projections might appear modest, the film’s potential international appeal and franchise history could provide a surprising boost at the box office.