Katy Perry’s Manager Applauds Wendy’s Closures After Space Flight Mockery
In a recent development regarding restaurant closures, Wendy’s faces a significant reduction in its U.S. footprint. The fast-food giant’s interim CEO, Ken Cook, has announced plans that may affect between 200 and 350 locations across the country. This decision follows a period of online controversy involving pop star Katy Perry and comments made by the company.
Katy Perry’s Manager Responds to Wendy’s Actions
Bradford Cobb, Katy Perry’s long-time manager, expressed his support for Wendy’s closures. This reaction comes after Wendy’s publicly ridiculed Perry’s sub-orbital flight in April. The fast-food chain’s tweets jokingly suggested sending Perry back to space after her return, aligning with critics of her journey.
Context of the Controversy
- Katy Perry’s voyage lasted 11 minutes on Blue Origin.
- Wendy’s participated in the mockery on social media.
- Subsequently, Cobb reposted a graphic regarding Wendy’s closures on Instagram.
Wendy’s initial tweets included the phrase, “Can we send her back?” in response to Perry’s space adventure. Another tweet linked Perry with the catchy line, “I kissed the ground and I liked it,” following her landing moment. After backlash, Wendy’s issued a public apology, underscoring their admiration for Perry’s talent.
Aftereffects of the Mockery
The fallout from Wendy’s jokes appears to linger. Perry criticized her detractors via Instagram comments, referring to them as “unhinged and unhealed.” It seems she may have included Wendy’s in this group of critics.
Amidst the restaurant closure announcement, Cobb’s post aimed to highlight Perry’s recent musical release, “bandaid.” Despite its launch, the single has garnered only 3.5 million streams on Spotify, indicating a quieter reception than anticipated.
Looking Ahead
As Wendy’s navigates through its corporate restructuring, the ramifications of its social media strategy with respect to celebrities like Katy Perry continue to unfold. The situation exemplifies the intricate relationship between brands and public figures in today’s digital landscape.