Brentford Teams Up with Hard-Fi to Launch Exclusive Special-Edition Shirt
Brentford Football Club has collaborated with the band Hard-Fi to launch a special-edition shirt, commemorating the 20th anniversary of the band’s iconic album, *Stars of CCTV*. This exclusive design merges the realms of music and football, celebrating both Brentford’s and Hard-Fi’s roots in west London.
Special-Edition Shirt Features
The new shirt is a significant tribute to Hard-Fi’s *Stars of CCTV* album, which debuted in 2005. It is manufactured by Brentford’s official kit partner, Joma. The shirt boasts several unique features:
- Minimalist monochrome Brentford crest
- Bold yellow camera graphic inspired by the *Stars of CCTV* album
- Sharp yellow detailing
- Comfortable V-neck collar
Availability and Pricing
Fans can purchase this limited-edition shirt at the Hive Superstore or online starting from 9 AM on December 1. The shirt is available in a range of adult sizes, from small to 4XL, priced at £55.
Collaboration Background
Richard Archer, lead singer of Hard-Fi, has been a dedicated Brentford supporter and season ticket holder. He has actively engaged with the club, including a performance at the Farewell Griffin Park event. Archer expressed his pride in the collaboration, stating it reflects the enduring relationship between the band and the club.
Musical Legacy and Connection
Hard-Fi is renowned for their hits from the *Stars of CCTV* album, including tracks like *Hard to Beat* and *Living for the Weekend*. The latter song was used as walkout music for Brentford prior to their promotion to the Premier League. Interestingly, the music video for *Living for the Weekend* features scenes filmed in Brentford, highlighting the band’s connection to the area.
Brentford’s marketing services director, Steve Watts, emphasized the significance of this partnership, noting that both the football club and Hard-Fi share a rich history intertwined with the west London community.