Burger King Launches SpongeBob-Themed Menu: Discover New Items
Burger King has announced an exciting collaboration with “The SpongeBob Movie: Search for SquarePants.” The fast-food chain will debut a SpongeBob-themed menu on December 2, 2023, at locations across the United States. This limited-time offer aims to celebrate the beloved cartoon franchise while providing unique menu items inspired by its characters.
Burger King SpongeBob Menu Highlights
The SpongeBob Menu features several innovative items designed to capture the essence of the underwater world of Bikini Bottom:
- SpongeBob’s Krabby Whopper: A ¼ pound beef patty served in a yellow square bun, complemented by American cheese, lettuce, tomatoes, pickles, onions, and a blend of ketchup and mayo.
- Mr. Krabs’ Cheesy Bacon Tots: Crispy potato tots filled with cheese and bacon bits, packaged in a whimsical treasure chest carton.
- Patrick’s Star-berry Shortcake Pie: A delicious slice of strawberry shortcake pie featuring creamy layers, a crunchy cookie crust, and adorned with pink star-shaped sprinkles.
- Pirate’s Frozen Pineapple Float: A refreshing, icy beverage with pineapple flavor, topped with tropical cold foam.
- Bikini Bottom Bundle: A collection that includes all four menu items in a themed Pineapple-shaped Under the Sea Box, along with a medium float and an 8-piece serving of Cheesy Bacon Tots.
- King Jr. Meal: This special meal comes in a pineapple-themed box, featuring one of six collectible SpongeBob toys and a limited-edition crown.
Marketing Insights
Joel Yashinsky, Chief Marketing Officer at Burger King, expressed his enthusiasm for the partnership: “This latest collaboration with The SpongeBob Movie might just be our most exciting menu yet, with four delicious menu innovations and exclusive packaging.”
This creative menu launch follows a similar promotion by Wendy’s, which celebrated SpongeBob’s legacy with their own Krabby Patty-themed items back in October 2024. Both campaigns honor the iconic animated series, which premiered on Nickelodeon in 1999.
The SpongeBob Menu will be available while supplies last, so fans are encouraged to visit their nearest Burger King to enjoy these limited-time offerings.
